In this course, you’ll work with real clients on real campaigns as you build a wide range of skills for professional communication in the digital age. You’ll create and produce content, manage social media and develop public relations and communications strategies. You’ll develop digital and traditional communication skills and learn to apply them in a range of contexts, from web communication to creative production and even news media. By your final year, you will bring together everything you have learnt throughout your degree and work with a real client, applying your skills in strategy development, client management, program research, planning design and evaluation. Recommended double major: Journalism Professional recognition: This course has been designed in accordance with requirements for accreditation by the Public Relations Institute of Australia (PRIA). It has been designed in consultation with industry to meet the evolving needs of the digital communication landscape. Career opportunities: Social Media Manager or Media Advisor Public Relations Officer or Manager Strategic Communication Manager Sponsorship and Fundraising Coordinator