Bachelor of Business Administration (BBA) program from School of Business, Manipal Academy of Higher Education, Dubai, equips graduates to: Apply concepts and methods from a common body of business knowledge to generate business solutions. Be aware of the complex global business operations and be able to assist in organisational decision making. Be able to develop a holistic view of the firm and be able to integrate different functional areas of business. Employ critical thinking to evaluate qualitative/quantitative data and effectively communicate across all layers of the organisation. Demonstrate effective communication, analytical and leadership skills.