BA (HONS) IN BUSINESS MANAGEMENT COURSE IN UAE
PROGRAMME OVERVIEW:
Cromwell UK International Education offers BA (Hons) Business Management in partnership with Buckinghamshire New University, UK. The degree is conferred after three years of full-time study in one or more areas of business concentrations. The objective of the award is to develop knowledge, skills and analytical ability of students to enable them to enter a successful career in business organisations. The general approach to the learning process involves:
Combination of lecture inputs
Workshops
Self-study and directed research and investigation
The assessment strategy is designed to ensure the learning outcome are achieved and that there is a progressive development of knowledge and skill.
On completion of the programme, students will be able to progress to a range of opportunities and careers in general management or developing their own business. The programme provides a broad background in the area of business management, which offers the opportunity to focus on a particular area of interest for post-graduate study, either full time or part time whilst working, should the graduate wish to follow this route. Overall, this is a flexible business programme allowing students to prepare themselves for a professional role that suits their skills and interests.
PROGRAMME ENTRY REQUIREMENT:
Grade 12th graduate/ two full A-levels/ BTEC Level-3 (or equivalent)
English Proficiency Test
PROGRAMME STRUCTURE:
Semester – 1
Business and the Business Environment
Marketing Essentials
Organizational Behavior
Management and Operations
Semester – 2
Human Resource Management
Management Accounting
Innovation and Commercialization
Entrepreneurship and Small Business Management
Semester – 3
Research Project (Part-1)
Business Strategy
Human Resource Value & Contribution to the Org. Success
Consumer Behavior and Insight
Semester – 4
Managing a Successful Business Project
Research Project (Part-2)
Strategic Human Resource Management
Brand Management
Semester – 5
Strategic Marketing
Managing Innovation in Business
Semester – 6
Leading and Managing Change
Corporate Strategy and Governance